Want to look like a leader? Get some gadgets

Fox Business
Apr 24, 2014

Always using the latest high-tech gadget is one way to boost your image at work, new research suggests. Indeed, business professionals who want to be perceived as leaders should be investing in the latest technology breakthroughs, according to a study published recently in The Journal of Product Innovation Management. Steve Hoeffler, associate professor of marketing, is quoted.

FULL STORY