Marketing Madness

Nov 17, 2011 | by Evan Laya

The Owen lobby played host to Marketing Madness last week, with sponsoring companies that included: Mattel, P&G, Pfizer, MillerCoors, Chattem, Nestle Purina, Henkel, and Bayer. Student teams competed to market a product for each of the sponsors with the goal of winning the best booth, as judged by the marketing faculty, as well as their peers. The booths were innovative, the judges were fabulous and the entire school participated to make this event a resounding success.

A big thanks to FedEx for sponsoring our cash prizes, and to the Owen Alumni Association for sponsoring the beverages.

Finally, big congratulations to the winning teams Mattel (Monster High) and P&G (Crest)!
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