Train vs. plane: Does Amtrak's new Acela ad do the service justice?
Mar 16, 2013

A new ad by Amtrak shows scenes of travelers doing things that are forbidden or frowned upon while traveling on a plane: The passengers stand in front of a schedule board which shows all trains are on time; they are able to use electronic devices; and they are able to move and socialize freely about the train during transit. Steve Posavac, E. Bronson Ingram Professor of Marketing, is quoted.